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5 Must-Know Facts About the Pretzelmaker Franchise from the Last 10 Years

May 5, 2016

If you’re looking to become abusiness owner, then you may want to consider buying a Pretzelmaker franchise. Having an established brand as well as the resources and assistance typically available to a franchisee makes it much easier to launch a business and maintain it. Because of its lower operating costs compared to stand alone franchises, Pretzelmaker is an excellent franchise option.

To learn a little bit more about why a Pretzelmaker franchise is the best option for you, check out the following five must-know facts about the Pretzelmaker franchise from the past 10 years.

facts about franchising

1. Pretzelmaker is owned by Global Franchise Group.

This means that Pretzelmaker franchisees have always had strong support and resources to help run their franchises. Global Franchise Group also owns Great American Cookies, Marble Slab Creamery and Hot Dog on a Stick, making them an excellent partner.

In fact, when Global Franchise Group first purchased the Pretzelmaker brand, they also became owners of Pretzel Time. Both pretzel companies were sold to NexCen in 2007, who eventually sold the companies to Global Franchise Group in 2010.

Once purchased by Global Franchise Group, they merged Pretzelmaker and Pretzel Time — two of the biggest pretzel businesses at that time — into one company: Pretzelmaker. This helped to strengthen the brand name of Pretzelmaker even more.

2. Pretzelmaker has been continually ranked as one of the best franchises.

Not only has Pretzelmaker been regularly touted as one of the “Top 500 Franchises” almost every year by Entrepreneur Magazine — even reaching 99th in 2009 — but they’ve also been named as one of the “Top 500 Chain Restaurants” by Technomic.

3. Pretzelmaker franchises have strong ties to the community.

A good reputation is important to running a rewarding franchise. Pretzelmaker owns National Pretzel Day, which takes place on April 26 every year. On this day, Pretzelmaker franchises give out free pretzels to customers that come into the store.

Not only is this great publicity, but the funds raised on National Pretzel Day go toward supporting the LLS (Leukemia and Lymphoma Society), thereby associating the brand with its humanitarian efforts.

4. There are hundreds of Pretzelmaker franchises across the world.

Pretzelmaker franchises are thriving the world over. Currently, there are more than 300 Pretzelmaker franchises throughout the United States, as well as overseas. You won’t have to worry about finding territory in which to open a new Pretzelmaker franchise either — research has shown that areas with a population of at least 60,000 within a 10-mile radius are optimal for the opening of a Pretzelmaker franchise.

5. Pretzels are becoming increasingly popular.

According to Technomic, who named Pretzelmaker one of their top 500 chains, pretzels have steadily become more and more popular over the past 12 years.

Back in 2004, very few chains had pretzel-related items on their menu. According to Technomic’s MenuMonitor, pretzels only appeared on 13 menus in any of their top 500 chains. In 2009, that increased to 53.

By 2011, it was 85. By 2014, less than two years ago, 130 of the 500 top chains had pretzel items on their menus. As you can see, the demand for pretzels has been increasing substantially — to the benefit of Pretzelmaker.

These are five must-know facts about Pretzelmaker and pretzels in general that you should keep in mind as you consider investing in a Pretzelmaker franchise. To learn more about investing in a Pretzelmaker franchise, or for more information about Pretzelmaker in general, be sure to contact us at Pretzelmaker today.





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Success Stories

Global Franchise Group is Amazing because the best thing about them is that's all they do is Quick Service Restaurants. They've got a specialty area of focus and they know everything about that.

Allen Fuss

I love this business. One of the reasons my wife and I chose this business is because of the simplicity of the product. It's a very simple business model. A very simple business.

Rajat Ghosh

There's nothing I can't call them on. Anything from a simple plumbing problem to negotiating an exclusive on my lease. There's always somebody there who's been through it and can help you with it

Allen Fuss
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